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Greg Norman Announces New Additions to LIV Golf Investments

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New Additions to Norman's LIV Golf

More pieces have fallen into place for LIV Golf Investments, a new golf entity backed by the Public Investment Fund, which operates on behalf of the government of Saudi Arabia. After making big headlines last week with the announcement that Greg Norman would be the commissioner and CEO of the new league, two other names have emerged as key members of the leadership team.

Sean Bratches has been appointed as Chief Commercial Officer and Ron Cross as Chief Events Officer, the entity announced on Friday. Both men bring significant experience from within golf and the greater sports world – most notably Cross, who spent the past 30 years in various leadership roles at the PGA Tour and Augusta National Golf Club.

In his role with the Tour, Cross ran such high-level events as the Presidents Cup, Tour Championship and World Golf Championships. At Augusta National, during the Billy Payne era, he was involved with grow-the-game efforts such as the Asia-Pacific Amateur, which is being played this week.

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“I am honored for the opportunity to work alongside Greg, Sean and the entire LIV Golf Investments team as we work to improve the game of golf on a global level,” Cross said in a media release. “To be a small part of a significant change in the way golf is played and enjoyed while continuing to make a positive impact on the communities we play in is another dream come true for me.”

Bratches’ experience comes from a nearly 30-year career with ESPN, which included his role as Executive Vice President of Sales and Marketing and a position on the ESPN Board of Directors, as well as Formula 1.

Cross and Bratches will transition into their roles with LIV Golf Investments immediately, per the release.

“I am energized and excited to join LIV Golf Investments and work to foster sustained growth in the game of golf globally,” said Bratches. “I am encouraged by the comprehensive vision that we have for the sport and the platform that we will create to benefit professional golfers, the sport’s commercial partners, and in particular, the passionate fans of golf worldwide.”

Aside from the involvement of Cross, Bratches and Norman, few other concrete details are known about the new institution, including who will play or where events will be conducted. Previous announcements have indicated plans to begin play as early as 2022.

In announcing Cross’ and Bratches’ involvement, LIV Golf Investments also noted that additional leadership announcements would follow.

This article originally appeared on Golfweek.

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Maintenance during the off season

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Ever wonder what kind of repairs you can do to keep your clubs in shape during the off season?

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Many of us find the grips on our clubs starting to wear down and nothing brings new life into your older clubs like a new set of grips.

Don’t worry, you don’t have to spend a small fortune having someone else do this for you, this handy DIY video by Coach Lockey will show you how to replace your grips at home. Click below and have a watch. Then see some of our suggestions for new grips you can buy today.

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Last-Minute Gift Ideas for Golfers

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Hey there, golf fans and last-minute shoppers! Can you believe it? We’re down to just 9 days until Christmas, and this year, Hanukkah also starts on the 25th, too! If you’ve got a golfer in your life, the clock is ticking to grab that perfect gift. But don’t worry—I’ve got you covered with some amazing last-minute ideas that will arrive in time, thanks to Amazon’s super-fast shipping.

So, skip the stress and check out these top picks that will make any golfer light up like the holiday tree or menorah this year. Let’s dive in!

1. Callaway Supersoft Golf Balls

Golfers can never have too many golf balls, and Callaway’s Supersoft is one of the best around. Known for its soft feel and incredible distance, it’s perfect for players of all skill levels. Plus, it’s an easy, no-brainer gift that any golfer will appreciate.

Why it’s great:

  • Affordable and high-quality
  • Available in fun colors like yellow and matte pink
  • Ready to ship and arrive before the holidays

👉 Buy Callaway Supersoft Golf Balls on Amazon

2. PuttOut Pressure Putt Trainer

Help the golfer in your life sharpen their short game with this ingenious training tool. The PuttOut Pressure Putt Trainer is compact, effective, and ideal for indoor practice—perfect for winter days away from the course.

Why it’s great:

  • Builds confidence in putting
  • Lightweight and portable
  • A hit among golfers of all levels

👉 Buy PuttOut Pressure Putt Trainer on Amazon

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3. Golf Trunk Organizer

This gift is a game-changer for staying organized. The Samsonite Golf Trunk Organizer is perfect for stashing shoes, gloves, tees, and other golf gear in one tidy place. It’s functional, practical, and will earn you big points for thoughtfulness.

Why it’s great:

  • Keeps gear neat and ready for action
  • Fits easily in any car trunk
  • Arrives quickly with Prime shipping

👉 Buy Samsonite Golf Trunk Organizer on Amazon

4. Titleist Players Golf Glove

A good golf glove can make all the difference in grip and comfort, and Titleist is a trusted brand. This premium glove is a simple yet thoughtful gift that will see plenty of use on the course.

Why it’s great:

  • High-quality construction
  • Comfortable fit and feel
  • Available for fast shipping

👉 Buy Titleist Players Golf Glove on Amazon

5. Garmin Approach G12 GPS Rangefinder

For the tech-savvy golfer, the Garmin Approach G12 is a small but mighty gadget that provides distances to the green, hazards, and more. It clips onto a bag or belt, making it easy to use during a round.

Why it’s great:

  • Compact and accurate
  • Preloaded with 42,000 courses
  • Ships in time for the holidays

👉 Buy Garmin Approach G12 on Amazon

6. Funny Golf T-Shirts

Every golfer loves a little humor on the course. A witty golf-themed T-shirt is a fun, budget-friendly option that’s sure to get laughs and compliments.

Why it’s great:

  • Tons of designs to choose from
  • Budget-friendly and personal
  • Many options with next-day delivery

👉 Browse Funny Golf T-Shirts on Amazon

7. Practice Golf Net

A home practice net is a dream for golfers who want to perfect their swing without leaving the house. It’s the gift of endless practice, even in the off-season.

Why it’s great:

  • Easy to set up in a backyard or garage
  • Perfect for winter training
  • Many available for fast delivery

👉 Buy Practice Golf Net on Amazon

Don’t Wait—Act Now!

Time is running out, and the holidays are almost here! These gifts are perfect for golfers and will make it to your doorstep in time, but only if you act fast. Stock is limited, and the closer we get to the big day, the tighter the shipping windows get. Click those links, fill your cart, and cross those gifts off your list today.

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The Golfer’s Gift Guide

Unique Ideas for Dad This Christmas

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Is your dad a golf nut? Christmas is the perfect time to show him how much you care with a gift that’s right up his fairway. Whether he’s a seasoned pro or just starting out, there’s a perfect gift out there for every golfer. Let’s take a look at some ideas that will have him swinging with joy all year long.

Stocking Stuffers for the Golf-Obsessed Dad

Even the most experienced golfer appreciates the little things.

These stocking stuffers are perfect for adding a little fun to his game:

Personalized divot repair tool

Give dad the custom tool when fixing his divots.

Novelty golf tees

Let the tees do the talking for dad on the course.

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NFL logo balls

Give dad the balls with his favorite NFL team logo.

Help dad take his golf game to the next level with these stylish and practical gifts:

New golf gloves

Keep the grip right with new gloves for dad.

Nike golf hat

Up dad’s game with a stylish new hat and keep his head covered.

UA golf shoes

Under Armour will make dad look cool on the course while feeling very comfortable.

The Golfer’s Haven

Help dad unwind after a long day on the course with these cozy and relaxing gifts:

Cozy golf blanket

Keep dad warm on the couch while reminding everyone of his favorite game.

Comfy chair

When dad is walking the course for all the exercise, give him the chair to sit in while he waits his turn.

Robotic massage

This holiday season, give dad a gift he’ll never forget. Send him a wellness experience like no other with an Aescape gift certificate.

With this guide, you’re sure to find the perfect gift for the golfer in your life. Happy holidays!

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