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The Elephant in the Room is $40 Million Dollars!

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Elephant in the Room

Let’s be honest…There are far more questions than answers right now on the new PGA bonus program the Tour is calling its Player Impact Program, which will be known going forward as the PIP. That’s right, we made it an acronym. That’s how we do!
 

What is the PIP:

Well, first It’s worth noting that the tour did not publicly announce the program. That’s right, a silent roll out of a HUGE bonus program paying out a whopping $40 million to select 10 players deemed to do the most to boost publicity and engagement for the game and the PGA Tour. The news rather was broken by Golfweek and then confirmed by tour officials. That got us thinking…Why? Why the hush hush, this is a big deal! Maybe because the idea was to reward the one percenters? Maybe because they weren’t sure how it would be received. Either way, it feels a little hush hush and begs the question…what’s the deal with this and why is it important to the tour?
 
All that being said, we have a few questions:
 

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1. Where is the tour getting this lump sum of stashed loot?

Its not like it’s a few grand laying around, its $40 million! As it stands, there’s no corporate sponsor and there’s not likely to be one, if only because Fred Smith, the CEO of FedEx, which has invested hundreds of millions of dollars in the tour dating to 2007, would probably lose his mind if PGA Tour Commissioner Jay Monahan stood up and proudly proclaimed a new multi-million-dollar corporate partnership (Think Elon Musk) in order to pay 10 players millions of dollars.
 

2. As it is, I am curious how in the heck FedEx, whose contract with the tour runs for the next 6 years, will react to a new program that rewards players for being – wait for it…popular?

 Flawed as the FedEx Cup playoff system is, the hundreds of millions the company has invested has incentivized the top players to keep playing through the end of the summer. In years past, many would simply take a break or “mail it in” after the last major championship is over. To be fair, that was precisely the point when then-commissioner Tim Finchem negotiated FedEx to sign on in the first place. FedEx and the PGA Tour are in bed so deep that the FedEx logo is imbedded in the floor of the lobby inside the tour’s new multi-million-dollar headquarters.
 

3. Here’s the catch: the tour laid off about 50 employees last summer in the midst of the pandemic.

Now, however, they apparently have $40 million laying around to spend on 10 of its wealthiest players. Essentially saying: “We will just go ahead and chip off what we need of the gold bar and close up the old safe when we’re done”. Now, we are not getting political here, but It’s also worth noting that the tour would not move the Tour Championship out of Atlanta in the wake of the Georgia legislature passing a controversial voting-rights bill because leaving the area would harm local charities. Sooooo, why couldn’t the tour take a chunk of that $40 million, give it to the charities it benefits in the Atlanta region and move the tournament someplace else? Not saying that’s what should have been done, but it is worth an argument that Major League Baseball did exactly that when it announced it was moving the All-Star game out of Atlanta soon after the bill was passed?
 

4. Therein lies the next question: Why spend $40 million this way anyway?

Aren’t there a myriad of other, more worthwhile things, the money could can be used for other than handing out millions to a small group of men who are already multi-millionaires? The tour constantly cites its charitable giving—which to be completely fair is very generous and quite substantial. This is not an indictment on the tour but rather an open letter asking the question couldn’t all or some of that $40 million be better spent? Maybe give more to charity, Maybe support local junior golf initiatives, Maybe supporting families affected by Covid-19, shoot I can think of a dozen or so other ways to spend such a nest egg. There’s no such thing as enough when it comes to charities, especially nowadays in the wake of the pandemic.
 
MORE: Tour pros reaction to PGA Tour bonus pool: ‘There’s a little bit of envy’
 
Here’s an idea: The tour could use some of the money to increase purses at some of its lower-profile tournaments, where the bigger names don’t show up, alluring some bigger names and thus increasing interest amongst the golf community, better TV ratings and overall better golf. Right now, there are four major championships, three playoff events, four WGCs and the Players Championship that stars are expected to play. That’s 12 tournaments in 52 weeks. Really? That essentially means a top player only needs to play three more times to meet his minimum of 15 events per year. While I love incentives, The PIP does nothing to encourage the tour’s stars to play in more tournaments, or tournaments that could use their needle-moving power.
 
It seems obvious the PIP is simply a reaction to the threat of the proposed Premier Golf League, which was first publicly discussed a year ago. The PGL model calls for 18 events in a season for huge money (reportedly $240 million) each year. But despite all of the financial enticements, a handful of top-ranked players, including Rory McIlroy and Brooks Koepka, have already went on record saying they weren’t interested, stymieing the tour’s launch.

 
The very idea of the PGL clearly scared the tour, and in my humble opinion, the PIP appears to be a direct response to that concept: If we give top players millions for doing nothing on top of the millions they are already making, they won’t be tempted by the “currently conceptual” PGL. It’s an overreaction to something that doesn’t even exist at the moment.
 
That said, it’s worth noting who might be among the 10 players in line this year to receive the $40 million in bonuses the tour is going to hand out.
 
Presumably Tiger Woods is No. 1 on the list (because the tour hasn’t made any ranking public) even though he is recovering from his horrific car accident. Woods is often the most mentioned on social-media platforms that the tour proposes to use to measure, and I am finger quoting here, “impact”. If that’s the case, he still arguably receives more attention than anyone who is actually playing golf right now.
 

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Here is what Tiger has done to the game…Years ago, when Woods was the No. 1 player in the world by leaps and bounds, Tommy Roy, NBC’s longtime golf executive producer, told me that a survey the network had done asked viewers this question: “Would you rather watch any other player hitting a shot or watch Tiger Woods leaning on his bag waiting for his turn to play?” According to Roy, 45 percent of viewers said they’d rather watch Woods talk club selection with then-caddie Steve Williams.
 
Woods is 45 now and no one knows if he will ever play in a PGA Tour event again, I for one believe we will see him peg it in 2022. Even with that there are still legions of fans who would rather read one of his tweets than watch Stewart Cink win at Hilton Head—all due respect Cink, whose comeback story is truly inspiring.
 
Now, guess who probably should be No. 2 on the list, if popularity is the measure? How about Charlie Woods. OK, he’s not eligible (yet) but think about the interest his presence at the PNC Challenge last December created among the media, TV, print, digital, social and otherwise. Of course, I’m kidding that Charlie should be paid for the engagement he helped bring the tour, but I bring him up to make the point that paying competitive athletes (or their children) based on popularity is ludicrous.
 
MORE: These are funny social-media posts from pros already gunning for the tour’s bonus pool cash
 
You know who else is clearly in the top 10, perhaps the top five? Rickie Fowler. Yes, I said it. Captain Orange. He is currently ranked 109th in the world and 128th on the FedEx points list. Remember, this isn’t about playing well, it’s about being popular. Fowler hasn’t been seen in a late group on Sunday in a long time, but he’s still on TV selling product non-stop and has a strong social-media presence. Plus, he’s a genuinely nice guy. Everyone loves Rickie, regardless of his struggles inside the ropes.
 
Bryson DeChambeau, aka Popeye, the sailor man, as well as Brooks Koepka, aka Brooksie would both certainly make the list for their feud and the attention it drew on social media. Bryson also won the U.S. Open last September, he now looks like a young Arnold Schwarznegger and could probably compete with Kyle Berkshire for length.
 
DJ, Rory, Spieth, Lefty (yes, at almost 51 Phil Mickelson) JT are likely to crack the list. Adam Scott? Perhaps given his appeal among men and women and his playoff finish at the Wyndham. Patrick Reed? Well, lets not get ahead of ourselves…Probably not so much unless it is during a Ryder Cup week and American fans are chanting, “USA,” every time he holes a putt. Then we love you Patrick any other week, not so much.
 
What about Masters champion Hideki Matsuyama? If this was Japan, he would be No. 1 by a massive margin. But it’s not. Collin Morikawa, the PGA champion and probably the best young player in golf? Maybe, maybe not. He’s just a superb player, an extremely bright guy and personable as they come. But he’s not big on social media. Get cracking Colin!
 
The larger point isn’t so much who will or will not be on the list. It’s the question again of why spend $40 million to make a bunch of very rich guys richer? To get them to sign more autographs or go on social media more often? Seriously? It’s flailing at an opponent who doesn’t even exist at the moment. It is just about the worst idea since New Coke. With luck, it will go away just about as quickly. Bye Felicia!

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Mastering the Art of Overcoming Choking under Pressure: Strategies for Peak Performance

Learn the skills needed to stay calm under pressure.

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Wooden tiles on a white background spell anxiety, symbolizing mental health awareness.

Imagine this: you’ve spent countless hours honing your skills, preparing for that big presentation, important meeting, or decisive sports match. But, when the big moment arrives, instead of performing at your best, your mind goes blank, your hands shake, and you flub it. The dreaded phenomenon of ‘choking under pressure’ can strike anyone, from the seasoned professional to the eager amateur. So, how do you overcome this common mental roadblock? In this article, we’ll explore effective strategies to help you conquer the fear of choking and elevate your performance under pressure.

Understanding Choking under Pressure

Before you can overcome choking, it’s crucial to understand what it is. Psychologists define choking as performing below your ability under pressure. This can be due to heightened anxiety, overthinking, or fear of failure. The irony is, the more you care about performing well, the more likely you are to choke.

Why Do We Choke?

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Several factors contribute to choking under pressure. Here are a few:

    1. Fear of Negative Evaluation: The fear of being judged negatively by others can cause significant anxiety, leading to poor performance.
    2. High Stakes: When the stakes are high, and the outcome is important, the pressure can cause you to underperform.
    3. Overthinking: The tendency to scrutinize every detail in high-pressure situations can divert your focus from the task at hand.

Strategies to Overcome Choking

Now that we understand why we choke, let’s delve into strategies to prevent it:

  1. Practice Under Pressure: Simulate high-pressure situations during practice to acclimate yourself to the stress.
  2. Focus on the Process, Not the Outcome: Concentrating on the process helps keep your mind focused and prevents overthinking.
  3. Use Positive Affirmations: Positive self-talk can boost your confidence and reduce anxiety.

Case Studies: Athletes Overcoming Choking

Many successful athletes have overcome choking to deliver exceptional performances. Take Michael Jordan, for example. He often missed crucial shots early in his career but used these failures to fuel his determination and eventually became renowned for his clutch performances. Similarly, Serena Williams has bounced back from choking in several matches to claim victory, demonstrating her mental toughness.

Choking under pressure is a common phenomenon, but with the right strategies, it can be overcome. By understanding the causes of choking and implementing techniques like practicing under pressure, focusing on the process, and using positive affirmations, you can learn to perform at your best when it counts the most. Remember, it’s not about never feeling pressure; it’s about learning how to thrive within it.

As Michael Jordan said, “I’ve missed more than 9,000 shots in my career. I’ve lost almost 300 games. 26 times, I’ve been trusted to take the game-winning shot and missed. I’ve failed over and over and over again in my life. And that is why I succeed.” So, next time you face a high-pressure situation, think of it as an opportunity to grow, not a threat to be feared.

If you’ve enjoyed this article and want to learn more about mastering your mental game, subscribe to our newsletter for more tips and strategies. Or, if you’re ready to take your mental toughness to the next level, check out our other articles designed to help you conquer pressure and perform at your peak.

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Golf Course Aesthetics: Exploring the Artistry of Manicured Landscapes

Imagine standing at the tee of a beautifully manicured golf course, gazing out across a landscape of rolling greens, sculpted bunkers, and artfully placed bodies of water.

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Beautiful golf course surrounded by trees and lake under a clear blue sky.

The Intersection of Golf and Art: Viewing Golf Courses as Living Masterpieces

Imagine standing at the tee of a beautifully manicured golf course, gazing out across a landscape of rolling greens, sculpted bunkers, and artfully placed bodies of water. The course stretches out before you like a canvas, a living masterpiece of design and nature. This is where golf and art intersect, where the game becomes more than just a sport and the course becomes more than just a playing field. It is a crossroads where the beauty of nature and the aesthetics of design come together to create a truly unique experience.

Understanding Golf Courses as Works of Art

Golf courses are meticulously designed and maintained, with every element placed with purpose and intention. They are the result of careful planning, creative vision, and a deep understanding of both the game of golf and the principles of landscape design. In this way, they can be viewed as works of art, with the designer acting as the artist and the landscape serving as the canvas.

The Aesthetics of Golf Course Design

Golf course design is a subtle blend of art and science. Designers must consider a range of factors, including the natural features of the landscape, the skills and abilities of the players, and the overall aesthetic of the course.

Key elements of golf course design include:

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  1. Landscape: The natural features of the landscape, including trees, water bodies, and elevation changes, are integral to the design of a golf course.
  2. Layout: The layout of a golf course is carefully planned to provide a balance of challenge and enjoyment for players.
  3. Hazards: Hazards, such as bunkers and water bodies, are strategically placed to add challenge and visual interest to the course.
  4. Green Complexes: These are the areas surrounding the putting surfaces. They include elements such as bunkers, mounds, and grassy hollows, all of which contribute to the aesthetic appeal and challenge of the course.

The Artistic Influence on Golf Courses

Many renowned golf course designers approach their work with an artist’s eye. They view the landscape as a blank canvas, using the natural features of the land and the principles of design to create an aesthetically pleasing and challenging course.

One of the most influential golf course designers, Alister MacKenzie, was actually a trained surgeon before he turned his hand to course design. His medical background gave him a unique perspective on the relationship between the human body and the landscape, and he used this knowledge to create courses that were both beautiful and challenging to play.

In his book, “The Spirit of St. Andrews,” MacKenzie wrote, “A golf course should be a beautiful place, so arranged that it pleases the eye and stimulates the mind, while the game itself brings the muscles into play.” This philosophy is evident in his designs, which are renowned for their natural beauty and strategic complexity.

Golf Course Design and Environmental Art

In recent years, there has been a growing recognition of golf course design as a form of environmental art. This is due to the increasing focus on sustainability and environmental conservation in the design and maintenance of golf courses.

An excellent example of this is the work of Bill Coore and Ben Crenshaw, who are known for their minimalist approach to course design. Their courses are designed to fit seamlessly into the natural landscape, with minimal alteration of the land. They use the existing topography and vegetation to create a course that is both challenging and visually stunning.

The Future of Golf Course Design

As we look to the future, the intersection of golf and art is set to become even more pronounced. With advances in technology, designers have increasingly sophisticated tools at their disposal, allowing for even greater creativity and innovation in course design.

At the same time, there is a growing emphasis on sustainability and environmental stewardship, with designers striving to create courses that are not only beautiful and challenging to play, but also in harmony with the natural environment.

In conclusion, golf courses are far more than just playing fields for a game. They are living canvases, where the artistry of design meets the beauty of nature. Whether you’re a golfer or not, the next time you step foot on a golf course, take a moment to appreciate the artistry and design that has gone into creating that space. It’s a testament to the incredible intersection of golf and art, and a reminder that sometimes, the crossroads of different worlds can create something truly beautiful.

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When Golf Meets Supercars: The World Series of Golf Takes Over Skip Barber’s Mexico Resort

World Series of Golf partners with Skip Barber Racing for a two-year luxury sports series at Gran Reserva, Mexico – where championship golf meets supercars starting April 2026.

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Picture this. You’re standing on the 18th green at Gran Reserva, Mexico, finishing a round of championship golf with the World Series of Golf’s signature betting format still buzzing in your veins. The sun’s dropping low. Your heart’s still racing from that final putt.

And tomorrow? You’re driving a McLaren on Skip Barber’s brand-new racetrack.

Two Sports, One Unforgettable Weekend

The World Series of Golf just announced something we’ve never seen before. A two-year partnership with Skip Barber Racing School that transforms their new Mexican resort into the ultimate luxury sports destination. It’s not just golf. It’s not just racing. It’s both, wrapped into an experience that redefines what a sporting weekend can be.

Starting in April 2026, Gran Reserva becomes ground zero for a completely new kind of event.

Year One: The Foundation

The first year lays the groundwork. You’ll compete in the World Series of Golf championship using their patented tournament format – the one that adds poker-style betting mechanics to traditional stroke play and turns every hole into a strategic showdown. High stakes. Real tension. Golf the way it was meant to be played.

But here’s where it gets interesting. While you’re playing, Skip Barber’s building their racetrack right there on the property. You’ll see construction crews working on what will become one of North America’s most anticipated racing circuits. State-of-the-art simulators give you a taste of what’s coming, letting you experience the thrill of motorsports between rounds.

VIP receptions. Celebrity appearances. Curated culinary showcases that match the caliber of the competition. It’s an invitation-only event designed for people who expect excellence and aren’t willing to settle for anything less.

Year Two: The Payoff

Then 2027 hits. The track is finished. And suddenly you’re not just imagining what it’s like to drive a supercar at speed – you’re actually doing it.

McLaren. Ferrari. Mercedes. Lamborghini. Take your pick and put it through its paces on a circuit designed by people who’ve spent over 50 years teaching professional racers how to extract every ounce of performance from a machine. Skip Barber doesn’t mess around when it comes to motorsports education, and this track reflects that pedigree.

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You’ll stay in exclusive luxury accommodations at Gran Reserva, network with athletes and industry leaders, and experience both golf and racing at the highest possible level. All in one place. All in one unforgettable weekend.

Why This Matters

Michael Berg, CFO of Skip Barber Racing School, called it perfectly: “Guests will see the racetrack under construction during our first event and then drive world-class vehicles on it the following year.”

That’s the hook. You’re not just attending an event. You’re watching it evolve. You’re part of the story from day one, and by year two, you’re living the payoff.

Robert Davidman, CEO of the World Series of Golf, added this: “This partnership unites golf and motorsports in an elevated format that caters to international fans seeking competition, luxury, and adventure.”

Competition. Luxury. Adventure. Three words that sum up what makes this special.

Why Sponsors Are Paying Attention

Here’s what makes this different from every other golf tournament trying to get your marketing dollars.

The World Series of Golf’s patent-protected format keeps spectators glued to every shot. Shot-by-shot wagering. Antes that double every three holes. Strategic decisions that matter as much as swing mechanics. It’s golf designed for television, and television designed to keep people watching.

Add Skip Barber Racing to the mix and you’ve got something networks actually want to cover. Over 40 hours of TV coverage. More than 15 million media impressions. Five million-plus social media reach. This isn’t a local tournament hoping for some local news pickup. This is a broadcast-ready event with an audience that’s already paying attention.

The demographics tell the rest of the story. You’re reaching affluent golf enthusiasts who also appreciate high-performance automobiles. International travelers who think nothing of flying to Mexico for a weekend of luxury sports. Decision-makers and industry leaders who network at VIP receptions and actually have the authority to sign deals on the spot.

Title sponsorship gets you naming rights, eight playing positions, and premium TV exposure throughout the broadcast. But even smaller packages deliver value. Hole sponsors get exclusive on-course branding and social media mentions for ten grand. Golf cart wraps guarantee TV and photo exposure because every shot of the tournament includes your brand.

The opportunities are limited by design. Only 18 hole sponsors. Three presenting sponsors. One title sponsor. Once they’re gone, they’re gone.

Want the details? Check out the full sponsorship packages at wsg.golf/sponsorship.

The Bottom Line

This isn’t your typical golf tournament. It’s not your standard track day either. It’s something entirely new – a two-year luxury sports series that gives you the best of both worlds and raises the bar for what a sporting experience can deliver.

Year one plants the seed. Year two delivers the harvest. And whether you’re attending as a player or partnering as a sponsor, you’ll be there for both.

For player inquiries, contact events@skipbarber.com. For sponsorship opportunities, reach out to sponsorship@wsg.golf. These events are strictly invitation-only, and opportunities won’t last long.

Golf and supercars. Mexico and motorsports. The World Series of Golf and Skip Barber Racing School.

This is going to be something special.

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