Connect with us

Blog

The Elephant in the Room is $40 Million Dollars!

Avatar photo

Published

on

Elephant in the Room

Let’s be honest…There are far more questions than answers right now on the new PGA bonus program the Tour is calling its Player Impact Program, which will be known going forward as the PIP. That’s right, we made it an acronym. That’s how we do!
 

What is the PIP:

Well, first It’s worth noting that the tour did not publicly announce the program. That’s right, a silent roll out of a HUGE bonus program paying out a whopping $40 million to select 10 players deemed to do the most to boost publicity and engagement for the game and the PGA Tour. The news rather was broken by Golfweek and then confirmed by tour officials. That got us thinking…Why? Why the hush hush, this is a big deal! Maybe because the idea was to reward the one percenters? Maybe because they weren’t sure how it would be received. Either way, it feels a little hush hush and begs the question…what’s the deal with this and why is it important to the tour?
 
All that being said, we have a few questions:
 

ADVERTISEMENT

1. Where is the tour getting this lump sum of stashed loot?

Its not like it’s a few grand laying around, its $40 million! As it stands, there’s no corporate sponsor and there’s not likely to be one, if only because Fred Smith, the CEO of FedEx, which has invested hundreds of millions of dollars in the tour dating to 2007, would probably lose his mind if PGA Tour Commissioner Jay Monahan stood up and proudly proclaimed a new multi-million-dollar corporate partnership (Think Elon Musk) in order to pay 10 players millions of dollars.
 

2. As it is, I am curious how in the heck FedEx, whose contract with the tour runs for the next 6 years, will react to a new program that rewards players for being – wait for it…popular?

 Flawed as the FedEx Cup playoff system is, the hundreds of millions the company has invested has incentivized the top players to keep playing through the end of the summer. In years past, many would simply take a break or “mail it in” after the last major championship is over. To be fair, that was precisely the point when then-commissioner Tim Finchem negotiated FedEx to sign on in the first place. FedEx and the PGA Tour are in bed so deep that the FedEx logo is imbedded in the floor of the lobby inside the tour’s new multi-million-dollar headquarters.
 

3. Here’s the catch: the tour laid off about 50 employees last summer in the midst of the pandemic.

Now, however, they apparently have $40 million laying around to spend on 10 of its wealthiest players. Essentially saying: “We will just go ahead and chip off what we need of the gold bar and close up the old safe when we’re done”. Now, we are not getting political here, but It’s also worth noting that the tour would not move the Tour Championship out of Atlanta in the wake of the Georgia legislature passing a controversial voting-rights bill because leaving the area would harm local charities. Sooooo, why couldn’t the tour take a chunk of that $40 million, give it to the charities it benefits in the Atlanta region and move the tournament someplace else? Not saying that’s what should have been done, but it is worth an argument that Major League Baseball did exactly that when it announced it was moving the All-Star game out of Atlanta soon after the bill was passed?
 

4. Therein lies the next question: Why spend $40 million this way anyway?

Aren’t there a myriad of other, more worthwhile things, the money could can be used for other than handing out millions to a small group of men who are already multi-millionaires? The tour constantly cites its charitable giving—which to be completely fair is very generous and quite substantial. This is not an indictment on the tour but rather an open letter asking the question couldn’t all or some of that $40 million be better spent? Maybe give more to charity, Maybe support local junior golf initiatives, Maybe supporting families affected by Covid-19, shoot I can think of a dozen or so other ways to spend such a nest egg. There’s no such thing as enough when it comes to charities, especially nowadays in the wake of the pandemic.
 
MORE: Tour pros reaction to PGA Tour bonus pool: ‘There’s a little bit of envy’
 
Here’s an idea: The tour could use some of the money to increase purses at some of its lower-profile tournaments, where the bigger names don’t show up, alluring some bigger names and thus increasing interest amongst the golf community, better TV ratings and overall better golf. Right now, there are four major championships, three playoff events, four WGCs and the Players Championship that stars are expected to play. That’s 12 tournaments in 52 weeks. Really? That essentially means a top player only needs to play three more times to meet his minimum of 15 events per year. While I love incentives, The PIP does nothing to encourage the tour’s stars to play in more tournaments, or tournaments that could use their needle-moving power.
 
It seems obvious the PIP is simply a reaction to the threat of the proposed Premier Golf League, which was first publicly discussed a year ago. The PGL model calls for 18 events in a season for huge money (reportedly $240 million) each year. But despite all of the financial enticements, a handful of top-ranked players, including Rory McIlroy and Brooks Koepka, have already went on record saying they weren’t interested, stymieing the tour’s launch.

 
The very idea of the PGL clearly scared the tour, and in my humble opinion, the PIP appears to be a direct response to that concept: If we give top players millions for doing nothing on top of the millions they are already making, they won’t be tempted by the “currently conceptual” PGL. It’s an overreaction to something that doesn’t even exist at the moment.
 
That said, it’s worth noting who might be among the 10 players in line this year to receive the $40 million in bonuses the tour is going to hand out.
 
Presumably Tiger Woods is No. 1 on the list (because the tour hasn’t made any ranking public) even though he is recovering from his horrific car accident. Woods is often the most mentioned on social-media platforms that the tour proposes to use to measure, and I am finger quoting here, “impact”. If that’s the case, he still arguably receives more attention than anyone who is actually playing golf right now.
 

Kevin C. Cox/Getty Images
 
Here is what Tiger has done to the game…Years ago, when Woods was the No. 1 player in the world by leaps and bounds, Tommy Roy, NBC’s longtime golf executive producer, told me that a survey the network had done asked viewers this question: “Would you rather watch any other player hitting a shot or watch Tiger Woods leaning on his bag waiting for his turn to play?” According to Roy, 45 percent of viewers said they’d rather watch Woods talk club selection with then-caddie Steve Williams.
 
Woods is 45 now and no one knows if he will ever play in a PGA Tour event again, I for one believe we will see him peg it in 2022. Even with that there are still legions of fans who would rather read one of his tweets than watch Stewart Cink win at Hilton Head—all due respect Cink, whose comeback story is truly inspiring.
 
Now, guess who probably should be No. 2 on the list, if popularity is the measure? How about Charlie Woods. OK, he’s not eligible (yet) but think about the interest his presence at the PNC Challenge last December created among the media, TV, print, digital, social and otherwise. Of course, I’m kidding that Charlie should be paid for the engagement he helped bring the tour, but I bring him up to make the point that paying competitive athletes (or their children) based on popularity is ludicrous.
 
MORE: These are funny social-media posts from pros already gunning for the tour’s bonus pool cash
 
You know who else is clearly in the top 10, perhaps the top five? Rickie Fowler. Yes, I said it. Captain Orange. He is currently ranked 109th in the world and 128th on the FedEx points list. Remember, this isn’t about playing well, it’s about being popular. Fowler hasn’t been seen in a late group on Sunday in a long time, but he’s still on TV selling product non-stop and has a strong social-media presence. Plus, he’s a genuinely nice guy. Everyone loves Rickie, regardless of his struggles inside the ropes.
 
Bryson DeChambeau, aka Popeye, the sailor man, as well as Brooks Koepka, aka Brooksie would both certainly make the list for their feud and the attention it drew on social media. Bryson also won the U.S. Open last September, he now looks like a young Arnold Schwarznegger and could probably compete with Kyle Berkshire for length.
 
DJ, Rory, Spieth, Lefty (yes, at almost 51 Phil Mickelson) JT are likely to crack the list. Adam Scott? Perhaps given his appeal among men and women and his playoff finish at the Wyndham. Patrick Reed? Well, lets not get ahead of ourselves…Probably not so much unless it is during a Ryder Cup week and American fans are chanting, “USA,” every time he holes a putt. Then we love you Patrick any other week, not so much.
 
What about Masters champion Hideki Matsuyama? If this was Japan, he would be No. 1 by a massive margin. But it’s not. Collin Morikawa, the PGA champion and probably the best young player in golf? Maybe, maybe not. He’s just a superb player, an extremely bright guy and personable as they come. But he’s not big on social media. Get cracking Colin!
 
The larger point isn’t so much who will or will not be on the list. It’s the question again of why spend $40 million to make a bunch of very rich guys richer? To get them to sign more autographs or go on social media more often? Seriously? It’s flailing at an opponent who doesn’t even exist at the moment. It is just about the worst idea since New Coke. With luck, it will go away just about as quickly. Bye Felicia!

Continue Reading
Advertisement

Blog

The Masters Par 3 Contest: History, Traditions, & Memorable Moments

Golf, family, & fun!

Avatar photo

Published

on

Fun Fact: In 2020 and 2021, the Par 3 Contest was canceled due to the COVID-19 pandemic, making its return in 2022 all the more cherished by players and fans alike.

Every April, as azaleas bloom and the eyes of the golf world turn to Augusta, one beloved tradition kicks off the festivities with charm, smiles, and a dose of superstition: The Masters Par 3 Contest.

Since its inception in 1960, the Par 3 Contest has been a lighthearted prelude to one of the most prestigious events in golf. Held the Wednesday before the first round of The Masters, this fan-favorite exhibition takes place on a 9-hole course nestled within the Augusta National grounds. Though its tone is far more relaxed than the main event, the Par 3 Contest is steeped in its own rich history and lore.


A Legacy of Fun (and Family)

The idea was the brainchild of legendary Augusta National Chairman Clifford Roberts, who envisioned a more casual, fan-friendly event that would complement the seriousness of the tournament itself. The course, designed by George Cobb in collaboration with Roberts, features holes ranging from 70 to 140 yards, wrapping around a series of picturesque ponds and creeks.

What sets the contest apart is the joy. It’s not uncommon to see legends of the game handing off putters to their grandkids or teeing off with their children. Many players invite their families to serve as caddies, often clad in the iconic white Augusta jumpsuits. These moments create some of the week’s most heartwarming and viral images—tiny toddlers sinking putts, Hall of Famers laughing with their spouses, and multi-generational bonding that transcends the game itself.

ADVERTISEMENT

PING Hoofer


Star Power and Special Moments

Over the years, the Par 3 Contest has produced unforgettable highlights. In 2008, Gary Player, at 73 years old, aced the 7th hole. In 2015, Jack Nicklaus hit a hole-in-one at the age of 75—adding to a staggering total of over 100 aces recorded during the event’s history.

It’s also become an informal showcase of golf’s greatest legends. In many years past, you might see Arnold Palmer, Jack Nicklaus, and Gary Player—collectively known as the “Big Three”—sharing laughs and swinging side by side. Today, stars like Tiger Woods, Rory McIlroy, and Jordan Spieth keep the spirit alive, bringing their kids, friends, or even celebrities along for the ride.


The Par 3 Curse

Despite the fun, there’s one unspoken truth players know all too well: No winner of the Par 3 Contest has ever gone on to win The Masters in the same year.

Call it superstition or coincidence, but many contenders intentionally avoid trying too hard to win the Wednesday event. They’ll joke about laying up on par-3s or missing short putts on purpose. For those laser-focused on the green jacket, taking home the crystal trophy from Wednesday might feel like a kiss of death.


More Than Just a Sideshow

While it’s technically an exhibition, the Par 3 Contest captures something that often gets lost in elite competition: pure joy. It’s a chance for players to breathe, fans to connect, and Augusta National to showcase its softer side. In an event known for its rigid traditions and rules, this one feels like a sweet exhale before the storm.

Whether it’s a child’s first swing, a legend’s final walk, or a spontaneous hole-in-one, the Par 3 Contest continues to add magic to Masters week—reminding us all that golf, at its heart, is a game to be enjoyed.



Final Thoughts

The Masters Par 3 Contest might not crown a green jacket winner, but it wins hearts year after year. It’s living proof that in a sport built on precision and patience, there’s still plenty of room for fun, family, and a little bit of luck.


Continue Reading

Blog

The Story of How Langer and I Became Friends

A moment that proved golf is about more than just scores and trophies.

Avatar photo

Published

on

By

The Story of my unique friendship with Bernhard Langer.

Next week marks the end of an era—Bernhard Langer will tee it up at Augusta National for the final time. The two-time Masters champion has become a fixture at the tournament for decades, not just for his legendary discipline and longevity, but for the quiet impact he’s had on so many within the game. With his farewell on the horizon, we thought it was the perfect moment to revisit a personal story that highlights the side of Bernie most fans don’t get to see.

👉 Read on to learn how Bernhard Langer and I became unlikely friends in a moment that proved golf is about more than just scores and trophies.

I do not personally know any famous athletes. Yes, of course, I’ve had the opportunity for the quick handshake or photoshoot at an event or book signing but that is the extent of it.   There is however one exception, my friendship with Bernhard Langer, who just last week won his 46th event on the Senior Tour and recorded the most wins ever on this tour, surpassing Hale Irwin, a record many thought, including myself,  would not be beaten just a few years ago.   Langer is a true golf legend and one of the greatest golfers in the history of the sport. That’s Undebatable!

As a golf enthusiast and owner of ClickitGolf, I’m happy to hang around with anyone who is a single-digit handicapper, yet alone a professional golfer, whether on the PGA, LPGA, Senior Tour, Korn Ferry and now of course the LIV Tour.  I love asking questions and learning about their day-to-day routines and everything associated with the game.

ADVERTISEMENT

People always will ask me “How did you become such good friends with Langer?”. The answer is relatively simple.   Bernhard and I live in the same community in South Florida. With both of us living here for decades, I would always see him on the range but never had the courage to say hello;  I don’t know why, but I always figured he was preparing for an upcoming tournament and didn’t want to be “That  Annoying Guy”.  

One afternoon, he and I were hitting relatively close to each other on the range.  I walked over and said with a smirk on my face “I heard you are a good golfer, but I would love to play you in a different sport to see who is a better athlete?’  Pretty good opening line if you ask me and his response was classic.  

His comeback was “How about ping pong at my house later this afternoon?”  I didn’t know if he was kidding, or if this was a sincere offer.  A few minutes later, he gave me his address, cellphone # and said, “I’ll see you at 5 PM”. Although I used to play 30+ years ago in my NJ basement, I had not played in years. But, there was no way I was turning that offer down!

Like riding a bicycle, it came right back.  I remember our “first date”  like it was yesterday, it was on this random Friday when a mere game of ping pong started our friendship.  Many years later, I now consider Bernie one of my closest friends.   We played ping pong each week and during Covid, we were playing 4 to 5 days a week while he was not traveling and playing in events – we had a fun $5.00 trophy made and it would go back and forth to our houses depending on who won that day.    All of a sudden, I am playing a weekly pong match with a Masters champ and arguably a GOAT in the game of golf. In his trophy case, I made sure that this plastic $5 trophy was seated right next to his 2 Master’s Trophies!

Eventually, transitioning from ping pong to playing golf with him was definitely an out-of-body experience.   I’ve been fortunate to play many rounds with him since– Quite candidly, the first time we played, I was a nervous wreck (Let’s be honest – who wouldn’t be). That’s when it hit me…on the 1st tee, I literally I couldn’t hold the club – I   just prayed that my tee shot went up in the air and relatively straight……. thankfully it did!   We now play a dollar a hole and only once in all these years have I beaten him (of course, he is giving me a ton of shots as he plays to a plus 5 when we play – so there’s that!).

More important than his golf, Langer is a better man than he is a golfer.  A true family man, very devoted to his faith,  humble, and a genuine friend.  I feel very fortunate to call him my friend and look forward to many years of ping pong, golf, and family time together.

Continue Reading

Blog

Breaking 90: Real Golf Improvement Tips That Actually Work

Tired of hovering in the low 90s? You’re not alone. Here are real, proven golf improvement tips that will finally help you break 90—and do it consistently.

Avatar photo

Published

on

Why Breaking 90 Feels Like the Mount Everest of Golf

If you’ve ever wrapped up a round with an 89 on the card, you know the rush. For amateur golfers, breaking 90 isn’t just a number—it’s a rite of passage. It means your hard work is paying off, your decisions are sharper, and you’re starting to play golf instead of just swinging a club.

But here’s the thing: most golfers try to improve the wrong way. They tinker with their swing for months, chase YouTube tips at midnight, and buy the latest tech gear hoping it’ll shave strokes. Sound familiar?

As someone who spent years flirting with that 90 barrier, I’m here to tell you: you don’t need a perfect swing—you need a better strategy. Let’s get into the golf improvement tips that actually work.

Think Like a Golfer, Not a Swing Coach

Manage Expectations—Golf Isn’t About Perfect

You won’t stripe every drive or stick every wedge. So stop expecting to. Golf is a game of misses. The trick is making your bad shots better.

Start by dropping the obsession with perfection. Accept the occasional duff or slice. Focus instead on smart decisions and simple, repeatable swings.

“Golf is not a game of perfect. It’s a game of recovery.” — Dr. Bob Rotella, sports psychologist

Know Your “Go-To” Shot

If you’re trying to shape every shot like you’re on Tour, stop. Pick one reliable shot shape—fade, draw, straight—and stick to it. If your natural shot is a fade, play for it.

The moment I embraced my push-fade as a feature, not a flaw, my scores improved. I stopped fighting my swing and started playing smarter.

ADVERTISEMENT

PING Hoofer

Play the Right Tee Box—Seriously

Too many amateurs play from tees that are way too long. You don’t need to prove anything to anyone. Move up. Hit more greens. Have more fun. And yes—lower your score.

If you’re not getting to par 4s in two, or regularly hitting 3-woods into par 3s, it’s time to drop back to reality. You’ll thank yourself later.

Course Management—The Secret Weapon

Avoid the Hero Shot

Stuck in the trees? Don’t go for the 4-iron stinger through a two-foot gap. Punch out, get back in play, and take your medicine.

Par is great. Bogey is acceptable. Doubles are killers.

Know When to Lay Up

Got 210 yards into a narrow green with water short and right? Don’t be a hero. Hit it 150 and wedge it close. Most amateurs lose shots by trying to make up for a mistake with an even riskier shot. That never works.

Your scorecard rewards consistency, not courage.

The 3 Must-Have Skills to Break 90

1. A Reliable Tee Shot

You don’t need to hit bombs, but you need to keep it in play. Ditch the driver if it’s wild. I played a 5-wood for three months and dropped 7 strokes off my average.

2. A Dependable Wedge Game

From 100 yards and in, you need a club (or two) that you trust. Learn one shot—half swing, three-quarter, whatever—and own it.

3. No 3-Putts

Three-putting kills rounds. Focus on lag putting from long range and knocking in those nervy 4-footers. Spend twice as much time on putting as you do on full swings.

Practice With Purpose, Not Hope

Don’t just hit balls at the range. Practice like you play:

  • Hit different clubs in random order
  • Play imaginary holes
  • Make putting drills competitive
  • Keep score

“Deliberate practice leads to deliberate improvement.” — Mark Blackburn, PGA Tour Coach

Track Your Stats and Find the Leaks

Use an app or simple scorecard notes to track:

  • Fairways hit
  • Greens in regulation
  • Putts per hole
  • Penalty strokes

You’ll quickly spot where you’re leaking strokes. That’s where the real work starts.

Mindset Shift—Focus on Process, Not Score

I used to obsess over my score on every hole. Now, I focus on one swing at a time. Breaking 90 isn’t about shooting a 39 on the front and holding on. It’s about stacking smart decisions, one shot at a time.

Breaking 90 isn’t about hitting perfect shots. It’s about making better decisions, avoiding big numbers, and playing within your game. These golf improvement tips aren’t magic—they’re practical, proven strategies that work for real golfers.

Try them on your next round, and don’t forget to celebrate the small wins—like finally keeping your tee shot in play on Hole 1.

Want more golf improvement tips like these?
Bookmark ClickItGolf.com and check back weekly for advice, gear guides, laughs, and insights to help you play better golf—without losing your mind.

Continue Reading

Trending

Click here to get all the latest golf news

Close